XYZ University Blog

Based on our recent advocacy in association survey results, it seems that many associations are not being realistic about where things...

In our last post on advocacy in associations, we discussed the challenges you face. We were surprised that “Engaging the younger...

Here at XYZ University, we recently conducted a study of more than 125 association executives to gather insight on the state of advocacy...

Luckily, by now, the robocalls have stopped and I’m sure you’ve all gotten out and voted. I doubt anyone is missing the relentless...

No matter your political party views, election time always brings about a fascinating array of political ads, supporters, phone callers,...

Just in time for Halloween, an infographic with some pretty telling stats about the future and current state of our workforce. Is your...

Over the next five years, we will be a part of an unprecedented generation shift as Millennials outnumber Baby Boomers in the workforce....

OK, so we can’t all have offices like Google, but at the very least, before you order more cubical walls, consider the space that Gen Y,...

Compared to previous generations, Generation Y (1982-1995) has some very different habits that have taken the marketplace by surprise....

Whether you are a Republican or a Democrat, you really can’t overlook the fact that the topic of generations has dominated much of the...

Think back to when you landed your first “real” job. What was it about the job that made it so appealing? What is the ability to work in...

Go to virtually any association’s website, and advocacy is listed as a membership benefit. Is it really a benefit? Which of your members...

This year, the oldest members of Generation Y will turn 30. By the time these people reach their 33rd birthday, Generation Y will have...

With four generations in the workplace, compromise is becoming a necessity. But that’s easier said than done. It’s so much easier to...

It’s an election year, and regardless of which party line you prefer, here’s a little known fact: We have the oldest Congress in history...

Last week I gave a presentation at the national conference of an industry association. I was charged with giving a presentation on...

Over the past few weeks I seem to be stumbling across articles and have been involved in discussions about Gen Y and how they are –...

My generation basically has you over a barrel. You need to hire us, but we won’t work for you or remain loyal if you don’t give us what...

Picture a picnic blanket, laid out beautifully on the green grass set with a wooden picnic basket and plates, napkins, and delicious food...

You’ve heard of Twitter. You may even use Twitter. But do you know how effective Twitter can be in engaging with a specific audience? I’m...