by Melissa Hackenmueller How do you keep your employees loyal to your company, even after layoffs? Why is vision so important to attracting and retaining young employees? What can social media teach us about Gen Y employees? These are just some of the questions raised by Nadira Hira's keynote speech at the 2009 RockStars@ Work [...]
RockStars@Work: Twitter Takes the Stage
November 13, 2009 By Leave a Comment
by Melissa Hackenmueller “I am eating a banana.” “Just got off the phone with mom!” “I’m ironing my clothes.” “Making some coffee.” Sound familiar? Sounds like Twitter! That is, it sounds like my impression of the infinite drudgeries of Twitter before I attended the breakout session held by Localtweeps at the Rock Stars@ Work Conference. [...]
Twitter Rediscovered: The Why, What, and When of Microblogging
July 16, 2009 By Leave a Comment
A few months ago I started using Twitter. Well, that may be a slight exaggeration. I created a profile and I tweeted a few times, but I really struggled to understand the concept or even really like it. I decided that my journalism background was making it difficult for me to transition into the world [...]
